An event sales tool to sell a tailored experience
Our tool serves as a qualifier for both new and former customers and helps HelloFresh sell more effectively.
HelloFresh sales staff can set up the tool for any event, wherever, whenever or whatever it might be. All they have to do is enter the location, their name, unique code and discount code to ensure their sale is recognised.
The app experience introduces potential customers to the concept of HelloFresh, with a page dedicated to bite-size FAQs, the business model, and a vibrant glimpse at a recipe page tailored to the consumer’s preferences.
During the interaction, the tool cleverly collects valuable data that informs the brand about their audience, from living situations to diet preferences.
And crucially, from start to finish the experience feels more like a friendly chat rather than a form-filling exercise.