Innovation in retail.
What is the retail experience of the future? What will drive innovation in the retail sector and why? How will digital tools and technology fuel retail growth in entirely new ways?
If you’re asking yourself these questions then you know that this innovation is needed in your business. Fast.
Retail problems we solve
As the on and offline retail worlds collide many businesses have been left wondering how they are placed to meet the ever growing customer expectations of convenience and experience.
More fundamentally, some retailers wonder whether they have a place at all.
The retailer of the future must meet today’s business needs while planning for significant shifts in consumer behaviour.
Behavioural changes triggered by new market entrants or challenger brands with the speed, agility and digital maturity to turn otherwise stable business models on their heads.
If this sounds familiar, we can help.
Creating your unfair advantage
You may have identified a trend or insight that may have commercial potential, but don’t know where to start to understand what the impact of the opportunity might be. You may be losing market share to a competitor and need to reimagine your existing customer experience. Or you may be looking to get closer to your customers and establish new ways for them to engage with you and make a purchase.
We help retail businesses to identify and act on trends or insights and find new ways to do business. This means combining the specialist knowledge in your business, with our expertise in product development, service design, and digital experience to rapidly ideate, prototype, test and iterate ideas.
How we work
Working in two week sprints, our teams plug into your business to accelerate innovation from conception through to a pilot and into the full roll out.
These micro pilots and programmes can be live within 4 - 12 weeks, and then scaled up or down depending on your requirements, customer feedback, and the overall commercial viability of the solution.
If you would like to understand how we have helped Nike to generate new revenue models, Estée Lauder to identify new CRM opportunities, and Topman develop digital personal shopping experiences then please contact us to arrange a call on +44 20 3384 5210.
