Our Work
An Unfair Advantage.
A series of ideation sprints validating the multi-billion dollar opportunity for Nike virtual products.
Audience:
Fans
Artists
Gamers
Tech:
AR
NFT
Our MVPs onboarded Nike into web3 and validated the acquisition of RTFKT, generating $200M+ revenue in 2022. They then launched their first Nike branded digital collectibles platform, dotSwoosh, allowing members to collect, co-create and eventually sell virtual goods in 2023.
Nike approached us with a fundamental challenge; how to continue to satisfy exponential demand for products and revenue in a world of finite resources.
We defined Crypto collectibles and their value for consumer products and sneaker culture, building virtual collections that allow users to buy, trade or earn digital sneakers across owned Nike marketplaces.
A series of ideation sprints validating the multi-billion dollar opportunity for Nike virtual products.
Audience:
Fans
Artists
Gamers
Tech:
AR
NFT
Our MVPs onboarded Nike into web3 and validated the acquisition of RTFKT, generating $200M+ revenue in 2022. They then launched their first Nike branded digital collectibles platform, dotSwoosh, allowing members to collect, co-create and eventually sell virtual goods in 2023.
Nike approached us with a fundamental challenge; how to continue to satisfy exponential demand for products and revenue in a world of finite resources.
We defined Crypto collectibles and their value for consumer products and sneaker culture, building virtual collections that allow users to buy, trade or earn digital sneakers across owned Nike marketplaces.
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An AI-powered player discovery and dream team experience.
Creating a gamified experience which brings NBA fans even closer to the league and its history, celebrating its 75th anniversary through emerging technology.
AI & ML
Innovation Strategy
A video player designed to boost e-commerce sales for Black-owned businesses.
Launched during Black Friday for Google’s Black-owned Friday initiative
CX Strategy & Design
Consumer Research
E-commerce Strategy
Service Design
A designated space for fans to invest in WWE.
Creating a platform which brings fans closer to the action, by giving them the opportunity to own a piece of WWE.
Innovation Strategy
Web 3/NFT
A brand new way to discover with the Spotify Kids Content Explorer.
We worked with Spotify to create a new, innovative way to excite and educate parents about the Spotify Kids app, which is exclusive to Spotify Premium Family plan subscribers.
Service Design
CX Strategy & Design
Consumer Research
First Party Data
Creating a bespoke inventory and fulfillment experience to increase Nike SB’s sales.
We designed an experience that allowed independent skateboard shops in LA to create their own digital storefront and populate it with a bespoke Nike inventory. Customers could then purchase the items in-store and get them delivered within the hour.
E-commerce Strategy
CX Strategy & Design
Consumer Research
CRM & Loyalty
Transforming dull routine into radiant ritual.
We helped Estée Lauder become the first major beauty brand to pilot a skincare experience through WhatsApp, helping to educate, engage and connect with consumers during lockdown.
Meet Liv at Estée Lauder – an innovative voice and screen experience that helps women supercharge their skin’s ability to repair, rejuvenate and renew at night.
Service Design
CX Strategy & Design
Consumer Research
CRM & Loyalty
Showcasing the power of Chromecast to the crowd.
After seeing one of our prototypes doing the rounds at Google, the Chromecast team asked us to develop it further to show the value in streaming media. So, we went big. Sports arena big.
Innovation Strategy
Consumer Research
CX Strategy & Design
Adding magic between end credits and opening theme.
A voice and web experience for HBO Westworld that allowed fans to get their fix of the show from an AI generated chatbot. We created an interactive platform which teased theories and clues to keep them on tenterhooks till the next episode aired.
First Party Data
CRM & Loyalty
Consumer Research
CX Strategy & Design
Starting off on the right foot.
We created Nike Coach – a seasoned trainer, friend and Nike’s first one-to-one voice experience to help new runners get started.
Service Design
CX Strategy & Design
Consumer Research
CRM & Loyalty
First Party Data
Inspiring Champagne celebrations with Moët Hennessy.
We stepped outside of traditional marketing channels to create an Amazon Alexa Skill, tackling outdated ideas and enticing millennials into the exciting world of Champagne.
CRM & Loyalty
Service Design
E-commerce Strategy
Consumer Research
CX Strategy & Design
Helping Google and Disney spread the love on Valentine’s Day.
We helped celebrate Valentine’s day and the exclusive launch of Disney’s new short film, Blank, by transforming footage frames into beautiful cards.
CX Strategy & Design
Innovation Strategy
Letting imaginations run wild with Safari Mixer.
We created Safari Mixer, a way for people to get creative and move fluidly between Google Home, Google Assistant and desktop.
Innovation Strategy
CX Strategy & Design
Consumer Research
Bringing the fitness studio home with Fiit.
We helped Fiit, a fitness influencer startup, to showcase their product vision and demonstrate an MVP to investors, by creating a fully-functioning web-based prototype.
Venture building
Consumer Research
Service Design
CX Strategy & Design
Easing exercise newbies into the fierce world of Freeletics.
Freeletics Challenge – a unique voice and screen experience preparing workout novices for the heavy, hardcore and downright dedicated Freeletics community.
Innovation Strategy
Consumer Research
Service Design
Increasing conversion for HelloFresh.
Rehab helped HelloFresh turn prospective customers into committed converts with a tailored tool for event-based sales staff.
Service Design
CX Strategy & Design
First Party Data
Introducing kids to National Geographic with a talking T-Rex.
Children learn better when they’re having fun and active interactions. We created the National Geographic’s first chatbot to provide an experience that feels more like a game than a history lesson.
Service Design
CX Strategy & Design
First Party Data
CRM & Loyalty
Starting the new year in the right gear.
We created ‘Co-Driver’, a Messenger bot motivating millions of drivers around the world to make a vow to themselves, and stick to it.
Service Design
Consumer Research
CRM & Loyalty
CX Strategy & Design
Making Topman’s store services accessible from anywhere.
We broke down geographical barriers to bring Topman’s personal shopping experience to fashion fiends anytime, anyplace.
E-commerce Strategy
CX Strategy & Design
Consumer Research
CRM & Loyalty
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